In a direct selling world that is saturated with essential oils, Scentsy focuses on creating the best fragrance experience, and making it fun! With fragrance names like Peach Paradise, Más Margaritas, and Sunshine & Seashells, it was easy to get inspired right away.
My goal was to take an established packaging template and make it feel like a vacation in a bottle.
COMPANY | Scentsy
ROLE | Packaging design & illustration
SCOPE | Three mini bottle labels with matching cap stickers and a printed card with product details
This included sketching out concepts, creating vector artwork with a hand-drawn feel, and setting up the packaging files.
That feeling when someone hands you a perfect margarita on a summer evening. Lots of limes and classic margarita glasses!
I used peaches, mangoes, leaves and palm fronds to create a tropical vibe.
It’s late afternoon at the beach, the sun is reflecting on the water and sand - I wanted to capture that moment.
This oil set was one of the top sellers from Scentsy's Summer Collection!
LESSON LEARNED | Always create physical mockups of your packaging design - there's no replacement for seeing it all put together before an order gets placed!
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