March 14, 2018No Comments

SS18 Scentsy Catalog

9 catalogs, 11 countries, 4 languages, 4 million copies. In a whirlwind 10 weeks, twice a year, we put together the Scentsy catalog. For the SS18 catalog, I directed the design, photo, and production teams at Scentsy to create the final product along with a seasonal design library that could be utilized by the rest of the company.

March 14, 2018No Comments

Scentsy Harvest & Holiday Collections

Due to the retail creative cycle, I get to celebrate Halloween and Christmas twice a year! Luckily, I have no problem getting into that jolly spirit anytime. I directed the photo shoot, design, and production of the Harvest & Holiday brochures - creating nine versions of each brochure between different countries, languages, and product offering. I also created the packaging for our seasonal oil sets, and from that, a set of spooky and festive illustrations were born that were used by the rest of the team at Scentsy.

March 13, 2018No Comments

Scentsy Body Campaign

Scentsy re-branded their personal care line, and my team was tasked with getting the word out. I helped to develop the campaign concept "Fragrance that feels good" and art directed the campaign visuals. Between the updated packaging and the advertising, it outperformed the prior line by 200%.

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