March 14, 2018Comments are off for this post.

SS18 Scentsy Catalog

9 catalogs, 11 countries, 4 languages, 4 million copies. In a whirlwind 10 weeks, twice a year, we put together the Scentsy catalog. For the SS18 catalog, I directed the design, photo, and production teams at Scentsy to create the final product along with a seasonal design library that could be utilized by the rest of the company.

March 14, 2018Comments are off for this post.

Scentsy Harvest & Holiday Collections

Due to the retail creative cycle, I get to celebrate Halloween and Christmas twice a year! Luckily, I have no problem getting into that jolly spirit anytime. I directed the photo shoot, design, and production of the Harvest & Holiday brochures - creating nine versions of each brochure between different countries, languages, and product offering. I also created the packaging for our seasonal oil sets, and from that, a set of spooky and festive illustrations were born that were used by the rest of the team at Scentsy.

March 13, 2018Comments are off for this post.

Scentsy Body Campaign

Scentsy re-branded their personal care line, and my team was tasked with getting the word out. I helped to develop the campaign concept "Fragrance that feels good" and art directed the campaign visuals. Between the updated packaging and the advertising, it outperformed the prior line by 200%.

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